by Alida Zweidler-McKay | May 6, 2022 | Case Studies, Client Results, Coaching
I. Leaving With over 15 years of experience in marketing, Lisa was recruited for a new role that initially seemed like a great opportunity. But, after she accepted the new job and got started, she began to realize the role was not what she expected. For over a year,... 
by Alida Zweidler-McKay | Apr 22, 2022 | Case Studies, Client Results, Coaching
Chris, a Ph.D. in neuroscience had finally reached his goal of academic tenure. After celebrating this milestone, he faced the question, What’s next? He saw a lot of different possibilities in front of him but was not sure where he wanted to focus his energy. And, due... 
by Alida Zweidler-McKay | Apr 22, 2022 | Case Studies, Client Results, Coaching
Louis, a supply chain professional, was an expert in his field. But, he had yet to find a role where he could really shine. Like many people with specific expertise, he had numerous opportunities in front of him but was struggling to find a role where he could... 
by Alida Zweidler-McKay | Jan 27, 2020 | Case Studies, Client Results, Coaching
I. Initial Success When Leanne (not her real name) came to Alida for coaching, she had just gotten a promotion, leading the largest team she’d ever managed before. Her former peers were now her direct reports, which presented a new challenge: How to effectively... 
by Alida Zweidler-McKay | Nov 6, 2019 | Case Studies, Client Results, Coaching
Jonathan had just started a contract position where he had hoped to be hired on permanently. He was looking for a coach who could help him navigate his new role with that goal in mind while also getting clear about his overall career direction. As someone with... 
by Alida Zweidler-McKay | Nov 6, 2019 | Case Studies, Client Results, Coaching
When Sonia met Alida, she was a program manager for the Goldman Sachs’ 10,000 Small Business Program at ICIC, where she was managing a team of four. Despite her deep desire to be a strong leader, she felt uncertain and insecure. “It was my first time being a manager...